How to Use Spotify Playlists to Grow Your Fanbase
Love it or hate it, Spotify isn’t going anywhere. For as long as they’ve been around, playlists have remained at the top of most musicians’ priorities, often attached to stories about overnight success and skyrocketing to fame. While playlists aren’t the whole strategy, they are a significant piece of it. Any artist wanting to make […]
How to Create a Strong Community Around Your Music
If there’s one thing I love more than anything about this industry, it’s the community that can be built around a single song. A feeling. A moment. The way we can rally together in the toughest of times just as well as the best. It’s what makes me love being in the music industry. That’s […]
How to Find the Right Collaborators
Collaboration is the cornerstone of the indie music scene. In my own career, and the careers of artists I’ve mentored, it’s single handedly been one of the things I’ve seen make the biggest difference. Why then, does it sometimes feel so hard? Here’s our guide to finding the right collaborators for your music, and making […]
The Power of Influencer Marketing for Indie Musicians
For as long as I’ve been in the music industry, influencers have been a vital part of an indie musician’s success. When I first started, it was blogs. Then it was playlists. Niche websites and even more niche festivals. And while all of those still bring a lot of value to an artist’s press and […]