Networking: A 2024 Hot Take
Networking. If I’m honest, the word makes me throw up in my mouth a little bit. It brings to mind chatty business bros, happy-hour events where the only socially acceptable topic of conversation is sales revenue, and, for some reason I can’t quite pin, lululemon. As you may guess, I don’t love networking as a […]
Indie Music Academy Review: Is Their Spotify Promotion Legit?
So, you’re here because you’re wondering… Is Indie Music Academy’s Spotify promotion service legit? Fair question. Here’s my quick answer: Yes, it’s legit. In fact, it’s my top Spotify promotion company for 2024 (out of about a dozen that I’ve tried). The backstory: I run Two Story Media, a PR firm focused on helping indie artists […]
How To Chart On Billboard in 2024
What Do I Know? As you might have already gathered from the aspirational title, this will be the second installment in my “Do As I Say, Not As I Do” collection of articles. I admit it: I haven’t charted on Billboard, in 2024 or any other year, but don’t let that dissuade you from listening […]
How To Get One Million Streams On Spotify
Clearing the Air Okay, let’s go ahead and acknowledge the elephant in the room before the vibe gets too awkward, because I’ve heard tell that unacknowledged room-elephants grow in size until they either force you out of the room or mercilessly crush you against its walls: I have not gotten one million streams on Spotify. […]
How to Get on Spotify’s Release Radar Playlist
Playlists are a vital part of gaining more streams on Spotify, and one fundamental playlist for independent and self-managed artists is the Release Radar. Imagine having 10,000 followers listening to your song on their Release Radar playlist the same week as your release; the exposure and impact the Release Radar playlist can provide for an […]
How to Trigger the Spotify Radio Playlist
Spotify has several playlists on its platform that can help artists gain more exposure and streams from listeners. These playlists include editorial playlists curated by Spotify editors that one can pitch to be featured. Additionally, there are algorithmic playlists that are auto-generated for each user based on their listening history and preferences. While you cannot […]
Are There Real Spotify Promotions?
If you want to make a name for yourself in the music industry, you know that having a solid marketing strategy is paramount. But let’s be real: the music marketing landscape can be tough to navigate. With everyone vying for the attention of listeners, it often feels like a cutthroat competition against big companies and […]
How to Increase Monthly Listeners on Spotify
Spotify has been the most popular music streaming platform for the last few years, and with over 551 million users and 220 premium subscribers, it is by far surpassing Amazon, Apple, and YouTube Music. What is Spotify’s secret? The Swedish startup entered the market in 2008 to address piracy issues in the music industry by […]
Music Marketing: Complete Guide for 2024
“I wish the music business was a much easier thing, but you know what? Nothing easy is worth anything. So it is what it is. There comes a time when things can work out, and everybody can be happy. And that’s what it’s all about in the end – everybody being happy and working it […]
ConvertKit Review (for Musicians in 2024)
There is a difference between having a mailing list and showing up on social media; the former allows you to create a direct, more personal connection with the already interested but limited audience, and the latter gives you access to a broader and new audience, but you without complete control over who will see your […]
