How George Goodrich Co-Founded Playlist Push
About a month ago, I published what I thought was a pretty fair / detailed review of Playlist Push. (If you haven’t heard of Playlist Push, it’s a music promotion platform focused on Spotify playlist pitching. Depending on who you ask, it’s either the most popular or second-most popular firm in the space. Don’t ask […]
Does Playlist Pitching Work? Sometimes.
Yes, playlist pitching does work. Sometimes. Other times, it doesn’t. You might pay a playlist pitching company $300 and see zero results. You might pay a playlist company $100 and see weird placements on foreign-language playlists that drive thousands of fake streams and end up getting your songs removed from Spotify. (This is why some […]
8 Top Music Marketing Courses in 2022
Here are eight music marketing courses that can help you take your career to the next level: 80/20 Music Business Crash Course Steps to Take to Effectively Sell Music Online Band Builder Academy INDIEPRO Music Marketing 101 Music Promotion Insiders Social Media for Music Advanced Sync Strategies for Film, TV, and Video Games A bit […]
Indie Bible Review: Worth It? (2023)
Let me cut to the chase with the big-picture takeaway of this review: Yes, I do think the Indie Bible is legit, and if you’re committed to doing your own promotion / outreach, it’s likely worth the investment. There’s nuance here. I don’t think the Indie Bible is for everyone, necessarily, and I’m going to […]
Is Playlist Push Legit?
Here’s my two cents, based on multiple (real) campaigns with this somewhat-controversial company.
Top 8 Website Builders for Musicians (2022)
TL;DR – Here’s my list of the top website builders for musicians in 2022: Bandzoogle Squarespace WordPress + Elementor Wix Weebly Duda dify Webflow And here’s a quick summary of the highlights: Most musician-friendly builder: Bandzoogle Most flexible builder: WordPress + Elementor Best all-around builder: Squarespace Best builder for selling merch: Weebly Okay, let’s get […]
Is Songfinch Worth It for Artists?
Ready for an elevator pitch? Here’s a good one: Custom songs that capture your personal stories and memories, created by a professional artist and delivered in a few days for only $199. The use cases are almost endless (Send a personalized song for a birthday present! Liven up staff meeting with a customized tune celebrating […]
Music Business Insights from the Founder of Band Builder Academy
My call with Todd McCarty didn’t go as planned. And not in the good, “wow-what-an-awesome-rabbit-trail-we-ended-up-on!” kind of way… but don’t worry, it all worked out okay. (Keep reading if you want the backstory on what happened. If you’d rather get to the main stuff, click here.) The backstory: I found Todd online a few years […]
Andreas Moe Proves the Beauty of Simplicity in All Our Worries Are Poems
Andreas Moe has an incredible voice. The moment that Moe transitions from the textured substance of his lower register into a honeyed falsetto in the opening lines of first track “Fire and Stone” on his newest record All Our Worries Are Poems, that much becomes clear. Of course, if you’ve tracked with Moe’s career, […]
What Is Music Publishing?
Music publishing is the monetization of musical compositions. “But that sentence is just a jumble of jargon,” you say, shaking your head in disappointment. “I don’t actually know what that means.” Yeah. I agree. I’ve run Two Story Media (a music PR firm) and Two Story Melody (the music blog you’re currently reading) for about […]
