7 Tips to Grow on Spotify for 2023
In an effort to, as the marketing guru bros say, “provide insane value,” I want to share a few of the brass tacks – stuff that you can actually implement for yourself to grow on Spotify. So here we go. This is a hodgepodge of seven tactics and tips that I’ve seen working over the past year. […]
The Carcinization of the Music Industry
Here’s a fun way to start a post… Ever heard of carcinization? (You didn’t see that one coming, did you?) In case you haven’t, here’s the quick definition: Carcinization is the tendency of multiple species to evolve into crab-like lifeforms. Fun! Because this, apparently, is what peak evolutionary performance looks like: Anyway, I stumbled across […]
8 Best Music Advertising Agencies in 2023
Looking to advertise your music? These eight firms are worth looking at.
What are SEO playlists on Spotify?
There are pros and cons, for sure – my take is that it depends on your music and what you’re looking for.
How I’m using AI to run my music business
Here’s how I’m using AI in my music business: I’m not. End of post. Bye bye. See you later. … Okay, that was a Shrek reference, and relatedly, I’m just kidding – about ending the post there, not so much about my usage of AI tools. Despite the hype, I haven’t really adjusted any of […]
How to Use SubmitHub in 2023
SubmitHub. It’s a controversial platform, I know. Maybe you love it. Maybe you hate it. Maybe you hate that you love it. All of those reactions are totally understandable. I’ve been on SubmitHub as a curator for the last five years, and over that span I’ve run dozens of my own campaigns and the full […]
When Should You Pay to Promote Music?
I watch YouTube videos now. Before last year, believe it or not, I rarely watched YouTube videos – like, almost never. But last year I started my own channel, and since then I’ve been on the platform much more often. I’ve consequently discovered how hard it is not to click a thumbnail that piques your […]
SubmitLink Review: Is This Playlisting Service Legit?
Quick take based on multiple campaigns: The platform isn’t huge, but it is legit.
Partnered Projects Review: Is Their Spotify Promo Worth It?
Thinking about using Partnered Projects and wondering if they’re worth it? I’ll give you the short answer first: Based on my personal experience running a campaign, Partnered Projects is a legit, effective means of driving streams and engagement on Spotify. Our campaign, which I received as a free trial worth $189, drove about 10,275 streams […]
Music Diffusion Review: Legit or Not?
Short answer: No. Their Spotify promotion placed our song on bot-built playlists. I think you should steer clear of this company.
