YouGrow TikTok Promotion: Does It Work?
Wondering if YouGrow’s TikTok promotion works? Here’s the short, three-word answer: Yes, it works. Here’s the slightly longer answer: I tried a “TikTok Video and Account Promotion” with YouGrow, going with their Starter package that guarantees 55K–75K+ views on a TikTok video using TikTok’s ad platform. Sure enough, the campaign generated 67.9K views on my […]
Maryanna Devlin on “Gary Indiana” And Author-inspired Artistry
Listening to Maryanna Devlin’s haunting “Gary Indiana” makes me wistful for the days when Townes Van Zandt, Rosanne Cash and Emmylou Harris were having their greatest success. You can’t copyright a title – and this “Gary Indiana” bears no resemblance to the cute little song that a young Ron Howard sang in the movie The […]
“Kathleen” by Townes Van Zandt: The Most Important Artist You’ve Never Heard Of
Most music fans – of any age – are likely not acquainted with the name or catalog of a man named Townes Van Zandt. Almost every music fan, however, is likely familiar with the iconic musicians who cite Van Zandt, one of America’s all-time greatest singer-songwriters, as a major influence. Outspoken admirers of Van Zandt […]
7 Best Electric Guitars for Beginners
Need to know our top picks for beginner electric guitars right away? Here’s the perfect list for 2022! But, picking out an electric guitar isn’t as simple (or boring) as simply grabbing the top name out of a list. It’s about your personality, preferences, and the type of player you aspire to be. For that, […]
3 Ways to Market Your Music to Your Fans
I got coffee with my friend Joel the other week. I think a lot of good things are going to come from our convo. I won’t make any promises, because I’ve learned the hard way how bad I am at keeping to deadlines, but it’s looking and more likely that we’ll make a Two Story […]
Thomas Flynn’s “Following” and Norwegian Rest Stops
I’ve been watching a lot of travel documentaries. Something about the cozy-ness of staying home, sludged into my couch like a burrowing animal, watching some of the greatest landscapes pan out on the TV screen – it strikes a perfect balance of marvel and comfort. The most recent one I watched was on Norway; they […]
“On My Mind” from Front Row Seats: Magical Musicianship and Contagious Passion
Don’t get me wrong: The entire six minutes and fifty-one seconds of “On My Mind”, the new release from Dublin-based, genre-blending project Front Row Seats, is a groove. But there’s a particular part, a little over three minutes into the track, where you realize that the music has leveled up into magic. The chorus has […]
Sorcha Richardson is All Smiles After Returning to Dublin
Irish singer-songwriter Sorcha Richardson – just like London artist emie nathan – went to college in the U.S. before returning home. Consequently, Sorcha understands the world a lot better than most of who didn’t study abroad – and her songs have gravitas and wisdom. Every song on Sorcha’s new album Smiling Like An Idiot lures […]
Blooming and Growing; An Interview With Kyla Tilley
When Kyla Tilley was writing and developing the song “Bloom and Grow”, she was living in Montreal, during the pandemic. Not long afterward, she and her husband were living in Newfoundland. The timing of the move wasn’t accidental coincidence. Here’s her account of those days… “Our neighbour started out being passive aggressive about the music. I […]
Twin City’s “Let the Music Rock” Is a Cyberpunk Party
In the debut music video for “Let the Music Rock, the first song from their aptly-named pop project, Twin City, real-life twins Anjali and Bhavani Pitti prove that their sibling chemistry carries over onto the screen and pervades their powerfully catchy music. The video begins with the two sisters controlling a buzzing board of futuristic […]
