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Growing a YouTube Channel: An Update

Heading into this year, I made a commitment: Every week, I’d post a video to YouTube. My goal was to build a following on the platform, and my rationale, as I outlined a few months ago, is this: YouTube, for me, was the clear-cut choice to diversify my audience. It features short-form and long-form videos, […]

Spotify Growth Machine vs. Spotify Growth Engine

Wondering whether Spotify Growth Machine or Spotify Growth Engine is right for you? Wondering why the two courses are so similarly named that you keep forgetting which is which? I can’t answer the second question, but as someone who’s gone through both courses, here’s my quick answer to the first: Andrew Southworth’s course, Spotify Growth […]

DistroKid vs. TuneCore in 2024: An Honest Breakdown

If you’re reading this, you’re probably wondering whether you should choose DistroKid or TuneCore for music distribution. Here’s my bottom-line answer that you probably won’t like: Just pick one. It really doesn’t matter all that much. Yeah, there are minor differences between the two services, but let’s be real – they’re minor. Will an extra […]

What Musicians Should Post on TikTok

You know me… I love social media. Especially TikTok. TikTok is God’s gift to mankind. It’s totally conducive to human flourishing and is almost certainly the final capstone in our species’ history-long march toward utopia. As it turns out, we were only one AI-filter-inspired-dance-challenge trend away from world peace this whole time. I’m so glad […]

Universal Audio Volt 2 Review: Worth It or Not?

I’ll start with the short answer, first: At somewhere in the neighborhood of $150-$200, yeah, the Universal Audio Volt 2 is probably worth it. It’s a worthwhile option if you’re searching for an affordable audio interface for your home studio. The build quality is especially solid, the preamps are nice (and flexible, too), and the […]

Time Management Tips for Musicians

I’ll start with this: I’m not great at time management. In principle, I’m the best at it, like an ultra-productive-but-thoughtful-and-fun combo of Simon Sinek, Gary Vee, and Martha Stewart. In practice… well, sometimes I do the things I said I would do. Like most of you, I’m much better at thinking about time management and planning out random routines than I am […]

Will artificial intelligence wreck the music industry?

Answer: Yes. In thirty years, AI will take over the world like Skynet and all human musical artists will be replaced by a single cyborg-clone of Ed Sheeran, finally making Spotify Wrapped irrelevant. I’m mostly kidding. Lame jokes aside, I’m freaked out about AI, although like most people who write opinion pieces on the subject, […]

Why I’m Quitting PR

So I’ve made the decision… I’m going to quit PR this year. Hey that was a fun sentence to type. I have a suspicion that it might be even more fun to type in bold and all caps. Let’s see. I’M GOING TO QUIT PR THIS YEAR. Nope, I was wrong. First one was more […]

What We’ve Got Coming Up in 2023

Hey, it’s good to see you again. I hope your holiday season has been joyful, even in the midst of the inevitable (and boy is it inevitable) busyness. I hope you’ve had good time with friends and family – time to connect deeply with the people you love, time to get angry at the people […]

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